Making My Difference: Being A Part of Oglethorpe’s Online Strategy

Chandler Anderson '13 shown in one of his favorite spots on campus, the Oglethorpe University Museum of Art.

One of the best things about a small school like Oglethorpe is the potential for students to contribute in a big way to the campus, either through student organizations or by working for the school itself. When I returned for my senior year after a year of studying in Japan, I wanted to make sure that I left my mark on the school before graduating and going into the real world; I took every opportunity I could find to be more involved, which initially included taking a more active role in my fraternity, Chi Phi, and joining SGA as a Senior Senator.

In August 2012, I met fellow student Mon Baroi in the university’s café. We immediately connected based on our interest in technology and web start-ups, and through Mon, I learned about Pegasus Creative, Oglethorpe’s student communications agency. Mon, who at the time was working for Pegasus on a Test Drive ad campaign for adult students, sold me on what sounded like a great opportunity: the chance to work with a talented group of people whose job was to make this university look good.

As a Pegasus web content developer, I was responsible for helping to maintain Oglethorpe’s websites. This included co-planning the design of the new summer and special events sites on WordPress, making timely edits to out-of-date web pages, and editing images and videos to be put on Oglethorpe’s websites. Also, I got the opportunity to look at Oglethorpe’s Google analytics statistics, which gave me tremendous insight into the kinds of traffic Oglethorpe attracts online on a regular basis.

Chandler (far left) shown with other Pegasus members during their behind-the-scenes tour of CNN, courtesy of alumnus Joe Sutton '09.

The most interesting thing about working at Pegasus was integrating what I have learned in my business courses with the work I was doing with online media, which would usually be stereotyped as communications field work. As a senior business administration major, I have pretty much gotten a taste of everything the business division at Oglethorpe has to offer, from management courses that evaluate business strategies, competitive advantages, and internal and external forces, to economics courses that analyze the relationship between supply and demand and satisfying needs in the free market, and marketing courses that look into how producers attempt to read consumers and shape products for a target market that will encourage transactions and customer satisfaction. When I decided to take this internship in my last spring semester, I saw it as a great opportunity to apply what I had learned in these courses to online media.

At Pegasus, I got to work with an awesome and fun group of people that made me look forward to coming into the office for work. My experience with Pegasus was a great way to give back to Oglethorpe, and being involved behind-the-scenes at Pegasus has given me technical and analytical skills that will no doubt prove invaluable in the business world after I graduate.

 

 

One Senior’s Oglethorpe Bucket List: 20 Must-Do Activities for Every Stormy Petrel

Janet Wood '13

With a less than two weeks left until graduation, reality has started to set in. Soon, Oglethorpe will not only be my university: it will be my alma mater.

As a senior, everything from conversations with nostalgic friends to commencement updates constantly remind me that this formal departure from my second home is imminent. That being said, I find myself reflecting on not only my Oglethorpe experience, but the parts of OU that I have not yet experienced.

During a discussion in my senior psychology class the idea came up to create an Oglethorpe bucket list—a list of things that every Petrel must do before the long-awaited graduation day. I’ve asked OU students and alumni to submit items to the bucket list, and compiled them below. So Petrels, next time you’re looking for a good Ogle-adventure, why not scratch a few things off “OUr” bucket list?

  1. Walk around campus at night and discover how breathtaking Oglethorpe looks after dark
  2. Pull an all-nighter in the 24 Hour Room
  3. Have a picnic, play Frisbee, or just enjoy the weather on the quad with some friends
  4. Enjoy telescope night on the roof of the library
  5. Sunbathe with some friends at  the baseball stadium when no one else is there
  6.  Run through the sprinklers on the quad
  7. Go to lunch at that one restaurant you’ve been meaning to try ever since you got to Oglethorpe
  8. Watch a meteor shower from the Traer courtyard or soccer field
  9. Take MARTA downtown and explore the city—no plan, no destination, just a free afternoon and sense of adventure
  10. Visit all the Atlanta hotspots (i.e. World of Coke, CNN, Piedmont Park, Georgia Aquarium, Rocky Horror Picture Show, High Museum, etc.)
  11. Try to take a picture of the Ogle-turkey, Ogle-kitty, Fratcoon, or whatever animal is roaming the campus at the time
  12. Show your support: go to an Oglethorpe play, cheer on the Petrels at a sporting event, go to Greek Sing, visit the Oglethorpe University Museum of Art
  13. Be an active member or participant of something
  14. Drive to Buford Highway and try a new food that you’ve never heard of and cannot pronounce
  15. Have a mini photo shoot in Little 5 Points
  16. Be adventurous. Go white water rafting on the Chattahoochee River, skydive, rock climb at Atlanta Rocks, etc.
  17. Be in a campus publication
  18. Climb a tree on campus
  19. Take a road trip with a friend and spend the night in a new city
  20. Count how many Oglethorpe T-shirts you have…I promise it will be more than you thought

And don’t forget, there’s always Alumni Weekend to finish checking off the list! So, what would YOU add to the list?

Thank you to the contributors of this list: Katie Goddard, Tori Lloyd, Justin Sabree, Betsy Rosillo, Rieddhi Shah, Christian Hartnett, Joshua Steltzer, Morgan Coffey, Marisa Manuel, Dr. Zinner’s History and Systems class.

 

Oglethorpe Helps Petrel to Fly in New Direction

Coming back to the Oglethorpe campus 10 years after graduation was an odd feeling. Much about the university was the same, but I was definitely different. I’d been out in the “real world” for several years and here I was back at the old Petrel’s Nest.

I graduated from OU in 2002 and worked at a local agency that did casting for various film and television projects. After that, I spent six years as a marketing communications manager. I enjoyed certain things about both jobs, but my passions were not being stoked and I knew I needed to make a big change. Was the elusive dream job out there somewhere?

I took some chances and got very close, but things didn’t quite work out. After learning some hard lessons I found myself suddenly without a job. It felt like the whole world was breathing down my neck wondering what I was going to do. A common piece of advice I received was “networking!” “You must network!” “It’s all about who you know!” So, I reached out to the usual friends, family members and OU grads with whom I’d kept in touch; but, I knew I needed to do more.

Reed Barrickman '02

In July 2012 I visited the Oglethorpe Career Services Center. I got some good advice and was pointed to the Alumni Office (networking!). There I met with Barb Henry who impressively rattled off the names of several fellow Petrels who might be able to help me get my career back on track. I also began receiving emails from Career Services about internships and job opportunities that were aligned with my interests.

Sometime in August I got an email about this new program at Oglethorpe called Pegasus Creative. Among other things, they were looking for a social media intern. Social media was a big puzzle piece missing from my marketing communications experience. I decided to apply.

I have spent the majority of the 2012-2013 academic year as the social media specialist of the Pegasus Creative team. Through both research and conversation I’ve gained a much greater understanding of social media and the most effective ways to utilize it. I’ve also been able to exercise my writing, researching and video editing skills. Furthermore, because of Pegasus Creative I got a very valuable freelance job through a connection with a member of the University Communications staff. More experience for my resume!

I also thoroughly enjoyed two Pegasus “field studies.” One was to a local digital marketing firm and the other was an exclusive behind-the-scenes tour at CNN. Pegasus Creative is a great way to explore and develop your skills in a real working atmosphere. I also think it’s a great way to help figure out which direction you’d like to take your career. It’s been quite an experience being back at Oglethorpe on a regular basis amongst all of these impressive and quirky students. Luckily they don’t make me feel too old.

Everyone involved in the program has been really helpful and supportive while I pursue some freelance work and continue my “dream job” search. I’m sincerely grateful to Oglethorpe for this great opportunity. I’m proof that your college education doesn’t have to end at graduation. I just wish they’d had Pegasus back when I was a student.